Inspired Takes virtual Racing To Lexus Melbourne Cup The Race of Dreams

The official winner of the inaugural Lexus Melbourne The Race of Dreams, provided by Inspired Entertainment for the Victoria Racing Club, was three-time Melbourne Cup winner Makybe Diva.

In a live broadcast across Australia on Network 10 ahead of the 2020 Lexus Melbourne Cup on Tuesday, November 3, 2020, the virtual race pitted 24 former Cup champions against each other.

Inspired’s ultra-realistic computer-simulated depiction of the Cup commemorating 160 years of Australia’s greatest race pitted legendary Melbourne Cup champions head-to-head using a sophisticated algorithm to determine the actual race outcome, addressing the age-old question-who is the ultimate Cup champion? Makybe Diva came up from deep in the field in her signature style to take the victory over Phar Lap straight back home.

VRC Chairman Amanda Elliott said: “Melbourne Cup champions such as Phar Lap, Carbine, Makybe Diva, Saintly and Might and Power captured public attention, won our hearts and have all become legends in their own right. It is always uplifting to remember and celebrate those monumental achievements.

“In my lifetime I have been fortunate enough to witness some incredible Cup victories, none more impressive than Makybe Diva winning her third Cup in 2005. Creating a virtual race to compare recent winners to those of the past was fascinating and has generated some robust and entertaining debate.”

Inspired has been re-creating the action of the world’s most popular sports for more than a decade as the leader of Virtual Sports. Digital variants of the Cox Plate in Australia, the Kentucky Derby in the US and the Grand National in the UK have been famously created by Inspired. Many of these events have been shown to millions of viewers on national television, showing that virtual sports are practical enough to take centre stage.

Steve Rogers, Inspired Chief Commercial Officer for Virtual Sports said: “Our goal was to make the race look realistic and be exciting for all the Australian’s watching on television. It turned out to be an amazing race and a thrilling conclusion, coming down to the home straight.

“We’d like to thank VRC and its media partners for this opportunity to showcase our award-winning Virtual Sports and celebrate Australia’s racing history.”