International Game Technology (IGT) has announced the signing with Delaware North Companies Gaming & Entertainment of a multi-state sports betting agreement.
The transaction will see Delaware North casinos leveraging IGT PlaySports technology to drive West Virginia online and internet sports betting and retail sports betting in Arkansas.
Brian Hansberry, president of the Delaware North Gaming Division, stated: “Delaware North is confidently partnering with IGT to deliver sports betting to our customers and the many sports fans in West Virginia and Arkansas through world-class IGT PlaySports technology.
“IGT is a serious sports betting technology provider with a proven commitment to customer success, excellent global reputation, and a reliable, omni-channel sports betting solution for the U.S. market.
“We believe the IGT PlaySports solution will help us establish Delaware North as a preferred sports betting provider in West Virginia and Arkansas while enabling us to further reward our Lucky North Club members.”
Under the terms of the agreement, IGT will provide retail and mobile sports betting technology to the West Virginia casinos in Delaware North, Mardi Gras Casino & Resort in Cross Lanes and Wheeling Island Casino-Hotel-Racetrack in Wheeling Island.
Besides this, IGT PlaySports technology will also support retail sports betting in West Memphis, Arkansas, at Southland Casino Racing.
Enrico Drago, IGT PlayDigital senior vice president, added: “We’re proud to add Delaware North to our growing list of U.S.-based customers leveraging PlaySports technology to offer reliable, best-in-class sports betting experiences to their patrons.
“Delaware North can count on IGT’s experienced team and trusted technology to help build a sports betting business that can scale for the opportunities of today and the future.”
Apart from Arkansas and West Virginia, IGT PlaySports also offers the sports betting platform through nine other US states: California, Indiana, Iowa, New York, Pennsylvania, Mississippi, Rhode Island, New Jersey, and Nevada.
As for Delaware North, besides West Virginia and Arkansas, the casino operator also owns gaming properties in New York, Illinois, Florida, Ohio, Arizona and Australia.