IBIA Signs MoA With Jdigital For Enhanced Betting Integrity

The International Betting Integrity Association (IBIA) has signed a memorandum of understanding with Jdigital, the Spanish online gaming trade association.

The two organisations would collaborate to establish a mechanism for collaboration and communication under the terms of the agreement.

Furthermore, the partners will organise projects supporting controlled betting markets with high consumer channelling and associated consumer, sports, and operator integrity security steps.

Commitment to safe and responsible gambling

Andrea Vota, Director General of Jdigital said: “This partnership is a clear sign of Jdigital’s commitment with safe and responsible gambling.

“Betting is the main activity of online gambling in Spain and it is the industry’s will to keep this segment a safe, trustworthy one. We are excited to start collaborating with IBIA, who we consider the best partner in this crusade.”

The focus of joint action will be on the ongoing development of the Spanish betting and gaming industry, which, like many other industries, is currently under public and political scrutiny over issues such as taxation and loot boxes.

Important market

IBIA’s CEO, Khalid Ali, added: “Spain is an important market for IBIA members, many of which are also part of Jdigital. A closer alliance between our associations therefore makes perfect sense, especially with the expected offshore channelization challenges to the Spanish market from the recent advertising and sponsorship restrictions. 

“IBIA will be working closely with our colleagues at Jdigital to utilise our unique international data to inform and enhance the integrity of that market and its sporting events.”

Jdigital’s latest betting credibility agreement comes after the company bolstered its problem gambling recovery activities in February 2021 by signing a collaborative agreement with FEJAR, the Spanish counselling group to promote a freephone support helpline.

Jdigital joins IBIA’s long list of foreign partners, which was recently expanded with the integration of the Argent Group’s Gaming1 in Beirut last month.