i3 Interactive has shared its elation with the “steady rise of the online gaming sector in India” as the company outlines its imminent rebranding intentions.
Outlining its pride in development so far, as well as taking a preliminary look ahead, the company states that it will change its name to International Gaming Technologies Inc. pursuant to a resolution of directors.
There will be no change to the symbol and the common stock of the company will continue to trade on the Canadian Securities Exchange under the ticker ‘BETS’. The move is subject to the approval of the CSE and regulations.
After the name change takes effect, the CSE will issue a bulletin announcing the effective date of the revamp, expecting that, by the end of January, common shares will start trading under the new moniker.
In addition, after launching in August 2020, the company also issued an update on the success of its Blitzpoker brand in the Indian gaming industry.
Despite the new entrant status, Blitzpoker discusses a “concerted effort and a source of pride” in its steady growth since its launch, reflecting on “early and impressive growth in a highly competitive space”.
The brand’s December numbers reached all-time highs in almost every primary metric to close the year, with special praise heaped on those regarding the acquisition and retention of new and current players.
The business expects to continue investing in the online poker environment in 2021, with more product updates to go along with increased marketing spending, community growth and collaborations with influential personalities and influencers. It is added that in January, Blitzpoker is also at a record breaking pace so far.
The management of Blitzpoker noted in a media statement: “Since its launch, Blitzpoker has been very well received by the Indian poker community. As a result of this early success, we will continue to invest in poker as well in the wider online gaming ecosystem.
“We appreciate and respect the customer feedback for high quality products combined with meaningful brand engagement and exciting market positioning.
“Brands that resonate with players continue to prove their value and Blitz is committed to continuing to exceed expectations on its path to becoming the number one online skill-based gaming destination in India.”