Hard Rock Announces Plans For Prague Property

Hard Rock International has increased its global presence as the company is making the latest in a series of announcements by launching a Prague property to be opened in four years’ time.

The company recently unveiled Seminole Hard Rock Hotel & Casino, the world’s first guitar hotel, Hard Rock Hotel and Casino Sacramento, and Hard Rock Hotel Maldives, the 30th resort in the company’s stable, in addition to a brand presence in 75 countries.

The new entrant will bring an additional 523 rooms and suites to the area, as well as views from the hotel’s Sky Bar rooftop over Letna Park and Prague Castle.

In addition, a number of Hard Rock signature deals are also to be encapsulated, as well as a 1,800 capacity ballroom for live entertainment, meeting spaces totalling 59,000 sq ft and exhibition spaces and social events that can occupy up to 3,000.

Todd Hricko, senior vice president and head of global hotel business development, noted “Prague is a striking favourite among European capital cities and has experienced great development in its tourism industry in recent years.

“Hard Rock is honoured to announce the arrival of its music-infused presence to this beautiful city following two years of work on the project.”

The Hard Rock Hotel Belfast, Hard Rock Hotel Madrid, Hard Rock Hotel Amsterdam and Hard Rock Hotel Budapest will be added to the bulging portfolio in the near future.

“We greatly appreciate the opportunity to work on this hotel with Hard Rock International, which will be the operator and tenant of the property. It is undoubtedly a respected hotel chain that will complement the existing portfolio of Prague hotels,” added Michal Viktorin, EP Real Estate director.

“For EP Real Estate, this is a key project in the domestic market, which we have been paying maximum attention to since the initial planning stage.”