Leisure and entertainment provider Genting has revealed that, as part of a revamp of its GentingBet site, it will consolidate its digital product offering.
Genting will rebrand its online casino, live casino and sportsbook offerings across its mobile and desktop platforms as part of the revamp, and is hoping to offer an improved variety of instruments, games and sports betting markets along with a fresh design that offers intuitive features and navigation.
Jeremy Taylor, Managing Director of Genting Online remarked on the rebrand: “Our new digital GentingBet offering draws on our 50-year legacy of providing a world-class premium casino experience worldwide to generate a prestigious, unique and secure online gaming atmosphere for our clients, 24/7 on any device.
“We have developed a user-friendly and intuitive experience after important research and development that we think offers our clients with a truly world-class digital product. We have also continued to give our dedication to accountable gambling the greatest priority. Through the instruments that we have on the website, we have ensured that our fresh gaming environment exceeds the regulator’s expectations rather than merely fulfilling the minimum criteria. “The rebrand is due to promote Genting’s enhanced focus on European development, having lately applied for gaming licenses in Malta and Spain with additional apps to follow in the months ahead.
Taylor added: “GentingBet is the internet location of choice for clients who want to enjoy the best of a premium and genuine terrestrial experience coupled with a vibrant, enjoyable and secure online setting.
“We are constantly refreshing and refining our product offering as part of our evolution to guarantee that we provide our clients with the finest choice. We have a wonderful variety of internet casino games, plus a vibrant and detailed sportsbook, but what is genuinely special is our immersive range of live streamed casino games–all accessible regardless of what device clients are playing on. “Focusing on its social responsibility mandate, GentingBet will make its safer gambling instruments more visible to assist clients set their own loss boundaries.
Previously, Genting was appointed the first gambling company to attain the Safer Gambling Standard of GamCare. To assist achieve this, Genting also partnered with customer service provider Zendesk to launch the new website to provide customers with access to a call-back service that provides customer support 24 hours a day via telephone and an internet chat feature.