A long-term contract extension with Betway has been signed by Genius Sports, which will see it continue as the operator’s lead supplier of sportsbook data, content and market trading provisions.
Betway will have its in-play markets upgraded by Betgenius’ in-play software to extend an established partnership agreement, providing the highest quality of live content and live data reliability across all global sports markets.
Betgenius will continue to act as the lead in-play content and trading provider for Betway ‘s major football, soccer, basketball , volleyball and esports markets.
Branding Betgenius as a vital partner for the next stage of its growth, Betway Group CEO Anthony Werkman said,: “Fast and reliable updates are key to providing our customers with the highest quality of experience when placing their bets.
“We are delighted to continue working with Betgenius and we value this long-standing partnership. This extension will also allow our customers to stay close to the action in the sports that they love.”
Betway will secure official in-play content from more than 300 sports events, including the English Premier League, Serie A and EuroLeague basketball, with additional renewal benefits.
Matt Stephenson, Betgenius ‘s Global Partnerships Director, added: “Betway has always invested in a first-rate in-play product for its players wherever they are in the world.
“With fast, accurate and reliable data and trading, we’re proud to play a key role in driving both customer experience and revenues for our long-term partner.”
Great news to start the day! We’ve extended our close partnership with @betway ✍️
Our official live betting content will continue to allow Betway to trade effectively and offer a first-class in-play experience for a range of sports ⚽?
— Betgenius (@Betgenius) October 20, 2020