The selection of former Stars Group Inc executive David Carrion as Chief Marketing Officer (CMO), leading the company’s imminent international B2B expansion, has been confirmed by Belgian igaming platform provider GAMING1.
Carrion joined the company’s C-level executive team to broaden ‘international recognition’ of GAMING1’s goods and services as the company undertakes its commercial expansion beyond 2020.
GAMING1 highlighted the proven track record of Carrion having led projects of ‘digital marketing transformation’ for PokerStars and the Spanish Casino Grupo CIRSA, owned by Blackstone.
GAMING1 COO & Co-Founder Sylvain Boniver said in statement on the appointment: “On behalf of everyone here at GAMING1, I’d like to wish David the warmest of welcomes. A world-class addition to our team, his appointment forms part of a recruitment drive aimed at accelerating our continued international expansion into crucial markets such as the US.
“We are a data-obsessed company so with David’s precise, data-driven approach, as well as a remarkable skillset and experience portfolio, he’s perfectly placed to help take our brand to the next level.”
GAMING1, the Franco-Belge gaming and media conglomerate ‘s flagship technology subsidiary Ardent Group, aims to develop itself within the leading ranks of igaming platform and software suppliers.
Added Carrion: “I’m delighted to be overseeing one of our industry’s foremost data science teams and feel confident that GAMING1 can continue its impressive growth streak in the weeks and months ahead.
“The company’s history and goals align very closely with my own, and the strength of our talented team gives me full confidence that we can make these ambitious expansion targets a reality.”