After becoming an official partner of the Paris 2024 Olympic and Paralympic Games, French national lottery operator Francaise des Jeux (FDJ) has announced a major corporate initiative.
Continuing its investment in the development of French sports, FDJ will join the organising committee of Paris 2024. It has become a key player in organising, planning and supporting France’s biggest ever international sporting event.
Joining the Paris 2024 Commission, the FDJ Governance highlights its 30-year record of supporting French athletes, contributing vital funds to the National Sports Agency (ANS) and organising the Olympic squads ‘ Team France’ between 2000 and 2018.
In addition, FDJ governance was a major supporter of the 2024 bid in Paris (won in September 2017), helping France win its first summer Olympic games since 1924.
Stéphane Pallez Chairwoman and CEO of FDJ said: “FDJ has supported French sport for over 30 years and so we naturally wanted to promote the Parisian bid for the 2024 Games.”
Pallez confirms that the operator of the lottery launched his’ FDJ Sport Factory’ to help young and disabled athletes achieve their goals of sport. The social programme will record the success of 27 athletes to compete in the Tokyo 2020, Beijing 2022 (Winter Games) and Paris 2024 games at the Olympic and Paralympic Games.
“By joining the Paris 2024 Organising Committee for the Olympic and Paralympic Games, we have renewed our commitment to sport and French athletes. Our past contributions to the world of sport all led to this current commitment to get everyone involved in Paris 2024 and thus contribute to this great sporting and societal project,” Pallez added.
Initial Paris 2024 commitments will see FDJ launch a ‘ special lottery programme ‘ across its retail network, promoting thematic Olympic drawings and instantly winning games as a tribute to French sporting achievements and past hosting of major sporting events like the 1998 FIFA World Cup and the UEFA Euro 2016 football tournament.
Backing FDJ’s commitment, Paris 2024 President Tony Estanguet said: “Making the Olympic and Paralympic Games with and for the people of France is about making the event part of their daily lives. Paris 2024 chose FDJ, the biggest local network in France, to celebrate the ultimate sporting event all over the country.
“We have not forgotten that FDJ was the first partner to show a strong interest in our Olympic bid. That is why we have been working together to drive our project forward: creating an instant game to support the bid, carrying out joint initiatives to promote gender equality in sport, and more. I am delighted that our journey together is continuing.”