The Football Index will withdraw the logo from the Nottingham Forest shirt this weekend for the club’s match with Derby County in the English Championship.
Replacing the emblem of the sponsor will be a responsible gambling image that encourages Responsible Gambling Week running from November 7-13.
Responsible Gambling Week is now in its third year, and through the move, the Football Index will demonstrate its support as well as have already sent similar push notifications to its games.
Mike Bohan, Marketing Director of the Football Index, said: “We’re delighted to show our backing for Responsible Gambling Week.
“Gambling responsibly is key to our platform so raising awareness and triggering conversations on how to keep betting fun and safe is a huge priority of ours.
“We hope our support resonates with the wider public in promoting safe and responsible gambling.”