After working with FC BATE, Fonbet has secured its first sponsorship arrangement in Belarus.
Fonbet’s branding will be shown at Borisov Arena and on the team’s uniforms as part of the long-term collaboration.
Fonbet International Development Director Alina Yakirevich commented: “Our new partner is the flagship of Belarusian football and the most popular club in the Republic with a huge fan base. BATE shares our aspirations, values and goals to be the market leader.
“Fonbet is the largest betting company in the CIS. We only recently entered the Belarusian market, but we’ve got big plans for the future. We support the best clubs in every country where we operate, and starting next season we plan to expand the scale of our cooperation with BATE.”
FC BATE will also become a part of Fonbet’s sponsorship programme, which already includes big football clubs like Real Madrid, Milan, PSG, and PFC CSKA.
Top players in betting market
Sergey Sinkevich head of FC BATE’s sales department said: “We’re glad Fonbet is our partner because they’re one of the top players on the betting market.
“The professionalism of their team is clear from the very start, so it’s not surprising that we opted for long-term collaboration. This will help us make the most of all the available marketing tools. We’re sure that our cooperation will be beneficial for everyone involved: partners, clubs and fans.”