EveryMatrix has announced its first igaming development venture in the United States, Armadillo Studios, which will be based in the company’s Miami headquarters.
The company, which is now doing intensive recruiting for key roles in product development and design, will be in charge of developing online casino games based on game logic and player preferences particular to the US market.
Contribution to US gaming culture
Ebbe Groes, group CEO of EveryMatrix said: “We’re more than happy to contribute to US gaming culture with a wide portfolio of casino games which will be managed entirely by our team in Miami.
“Having Razvan and Dave in the studio’s management team brings us confidence that we can be a leading casino supplier in the US market by 2023.”
After a 5-year stay at iSoftBet, Razvan Haiduc will lead Armadillo Studios as CEO. He joined EveryMatrix’s payments section in 2019 and has since occupied many managerial responsibilities.
David Stoveld, who has worked for Scientific Games, NetEnt, Yggdrasil, and Kalamba Games in the online casino industry, will join him as COO.
Promising US market
Haiduc commented: “The US market holds a lot of promises, and I am sure that investing in this direction is the right move for us. Armadillo’s games will bring loads of excitement and entertainment to casino aficionados across states.
“Dave and I will be building the American dream together along with Erik and the rest of the team at our US headquarters in Miami later this summer.”
Third substantial investment in games production
Armadillo Studios is EveryMatrix’s third substantial investment in games production after creating Spearhead Studios and RGS Matrix in 2020 and investing in Lady Luck Games earlier this year, a firm slated to list on the NASDAQ First North Growth Market on June 23, 2021.
EveryMatrix’s president of the Americas, Erik Nyman, added: “I have seen the need for American focused games for years, and I am happy that EveryMatrix responds to the market’s call.
“I am very excited that David Stoveld, who I worked with in the past will be the creative lead and Razvan managing these efforts. It is a great pleasure having them here in our US headquarters close to our customers.”