After appointing Maria Luisa Malfasi as its new Business Development Manager, ESA Gaming has outlined plans to accelerate the company’s next stage of growth.
Having gained more than 15 years of experience in the online gaming industry, Malfasi will be responsible for leading the business activities of ESA Gaming and exploring strategic prospects through new alliances and identifying new markets.
Zorica Smallwood, ESA Gaming’s director, said: “We are thrilled to welcome Maria Luisa to the ESA Gaming family. She has a wealth of knowledge of the industry and will be an invaluable addition to our team as we continue our commercial expansion in a number of jurisdictions.”
Malfasi joined iSoftBet’s ESA Gaming, where she was Senior Account Manager for a three-year period.
Malfasi, celebrating the new position, added: “I’m very excited to join ESA Gaming, a vibrant company with excellent high-performing products and services.
“With several promising commercial opportunities in the pipeline and new products in development, it’s an exciting time to join the team.”
The new appointment comes after the launch earlier this year of ESA Gaming’s EasySwipe portfolio.
The EasySwipe portfolio of the supplier, which is accredited in Colombia, Italy and Malta, currently includes Fruit Staxx and the classics Roulette and Blackjack, which were developed to give additional revenue sources to sportsbooks without interrupting the sports betting experience, according to ESA Gaming.