Polish bookmaker STS has announced an extension of its Futsal Ekstraklasa deal, furthering the company’s national league portfolio.
Poland’s premier Futsal tournament will continue to have STS as an official bookmaker as part of the sponsorship deal until June 2022.
With all 14 PlusLiga teams STS is also actively involved through various marketing and sponsorship programmes. The organisation has committed itself in a statement to enhance «its presence in Polish sport and continues to sponsor national league competitions.»
Mateusz Juroszek, STS executive director, commented: “Extending the cooperation with Futsal Ekstraklasa is another stage of strengthening the position of STS as the preferred bookmaker among football fans.
“Apart from cooperation with the Polish national football team and top football clubs, we engage in activities in other fields related to this sport. The agreement with Futsal Ekstraklasa fits perfectly into our long-term sponsorship activity.”
The Futsal content of STS may be used through various websites and social media channels of the Ekstraklasa clubs to increase participation and bring a variety of fans into the sport.
During the matches, the operator’s branding will also be seen through LED banners, video materials, and live TV broadcasts, among other activations.
The Futsal deal by the bookmaker supports his agenda in supporting Polish sports, especially football. Together with fans and clubs from all over Poland, the bookmaker has carried out several unique projects including planning a special tifo show for the last appearance of goalkeeper Artur Boruc in the Polish national team.
While the bookmaker has been promoting their football agenda recently, the company is also highly regarded in the betting field of esports. STS remains one of a few bookmakers to sponsor an individual professional gamer with CS:GO player Paweł «innocent» Mocek partnering with the firm.
The news also follows the company’s recent success at Polish Bookmaker Awards in the region.