Craig Asling Named As Esa Gaming Head Of Games

Craig Asling has been named as Esa Gaming’s new head of games, with the casino content provider targeting a large expansion of its igaming portfolio.

Asling will be in charge of extending the company’s EasySwipe game portfolio, which includes the Mine Series, as well as launching a new collection of mobile slots.

This portfolio was created to integrate smoothly into sportsbooks in order to provide gamers with casino games without interfering with the sports betting portfolio. They want to provide an alternate experience for sports bettors and introduce them to a new vertical.

Expansion strategy

Following the initial success of the games collection last year, the addition of Asling will boost the portfolio even more as Esa Gaming continues to execute its expansion strategy across a number of regulated regions.

Director Zorica Smallwood of Esa Gaming explained: “We are thrilled to welcome Craig, an experienced and creative content producer with a passion for games, to the ESA team. 

“With his help and expertise, we will be able to inject more time and resources into further developing our product offering after what has been a successful period of growth for ESA Gaming. 

“We have great plans for the future, and we look forward to introducing fresh and exciting content to players around the globe.”

Previous work

Asling joins Esa Gaming after seven years at iSoftBet, where he most recently served as studio lead and game producer. Prior to entering the gaming industry, Asling worked in the video game industry in a variety of capacities.

Asling added: “I’m very happy to join the dynamic and innovative team at Esa Gaming and to be part of their future evolution. 

“Esa’s content brings something unique to the market and with a vision to expand the offering further, it’s an exciting time for me to join the company.”

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.