The parent company of GamblingCompliance and Payments Compliance, ComplianceOnline is to rebrand as Vixio.
The name comes from the Latin’ via,’ meaning path, and’ axiom,’ which translates as universal truth, and reflects the recent investment of the company’s product.
Vixio CEO Mike Woolfrey said: “Since the very beginning we’ve helped organisations confidently manage risk by providing timely information that’s accurate, free from bias and totally independent.
“Vixio as a brand speaks to our deep-rooted principles of truth, integrity and reliability. It illustrates our ability to be our clients guiding path, helping them find new business opportunities and gain competitive advantage.
“It’s a natural time for us to evolve as we develop the depth and breadth of our offering and make it easier than ever for our customers to navigate and anticipate the global regulatory environment.”
ComplianceOnline was founded in 2006, and provides industry professionals with news, regulatory, legal and market analysis via GamblingCompliance and PaymentsCompliance.
In addition to introducing a new name and brand, a new website was also introduced with new content developed to better reflect how the firm serves and encourages its customers.