Catapult Signs MLR Partnership To Implement It’s Technology

Sports technology company Catapult has signed a partnership with Major League Rugby (MLR), the largest rugby union league in North America, which will see all 12 of its teams implement the company’s technology for the upcoming 2020 season.

Beginning on February 8, MLR has a regular season of 17 weeks and is adopting a league-plus-knockout format where teams play 16 regular season matches for an opportunity to advance to the playoffs.

This coming season the league will reach its third campaign in which time it developed from a game of seven teams to 12, including 11 squads from the United States and one from Canada.

MLR Commissioner George Killebrew, who previously used Catapult’s technology while working for the Dallas Mavericks, addressed how the league-wide contract will boost the athletes’ growth.

He stated: “I’m pleased to be partnering with Catapult once again to utilize their top of the line sports technology capabilities. I know the difference that their products can make for professional athletes and I feel this partnership is crucial for continued development of our athlete’s training, and our league analytics.”

In addition to the relationship with the MLR, Catapult has also signed multiple high-profile agreements over the past month in the US, including with the Cleveland Indians of Major League Baseball and the New York Red Bulls Academy of Toronto Blue Jays and Major League Soccer.

Will Lopes, Catapult CEO, added: “League-wide deals are extremely important for us as a business because they validate the importance that our products bring to athletes and teams in helping them reach peak performance and stay healthy. They also allow us and our league partners to work on opportunities like fan engagement applications that don’t present themselves in a team-by-team setting.

“Being able to announce DIMAYOR and Major League Rugby in the first few weeks of 2020 is a compelling reason for why we’re excited for the future of Catapult as the leading sports performance platform.”

Catapult’s deal with DIMAYOR, signed earlier in the year, saw the Australian company provide wearable and video technology for both the Liga BetPlay DIMAYOR and the Torneo BetPlay DIMAYOR.

At the time, Matt Bairos, Catapult Chief Commercial Officer, concluded: “Our presence in LatAm has been organic and exponential, and we have a great team on the ground which is delivering rapid market education and technology deployment. This is our second league-wide deal in the region and it cements our position as the chosen performance partner for the best teams in North and South America.”