Booongo Updates Promo UI Software

Booongo, a casino content provider, has updated its ‘Promo UI’ software in order to improve the connection between the main gameplay and gamification components of its games.

According to Booongo, the improvements have been carefully optimised for mobile and tablet devices, where space is limited, ensuring that the promotional widgets do not obstruct the slot’s main action.

Three stage deployment

The ‘Promo UI 2.0′ enhancements will be deployed in three stages, starting with a new widgets system that covers the company’s promotional elements, such as hype tournaments, prize drops, cashbacks, and the company’s soon-to-be-issued new jackpots offering.

These new collapsible and expandable widgets, which can be accessed by a new promo UI icon button, were created to enhance the player experience across the company’s entire slots portfolio.

This will be followed by an update to all of the company’s in-game pop-ups, which provide important information about promo alerts, free bets, and other incentives given to players.

All gaming interfaces will be refurbished in the final stage to make it easier for players to comprehend the terms and conditions of promotional programmes, including the most up-to-date tournament leaderboards and prize pools.

Smooth user experience across all channels

Booongo’s head of account management and business development, Yuriy Muratov, explains: “Gamification tools are highly important in today’s marketplace, and these new design upgrades are an important move in order for us to deliver a smooth user experience across all channels. 

“Through collapsible and expanding widgets, our slots are now packed with promotional features that do not cause too much disruption to the core gameplay, which is ultimately the main attraction for players.”

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.