Booongo has strengthened its relationship with PlayFortuna by delivering all of its promotional interaction capabilities through a direct integration.
Under the terms of the expanded partnership, PlayFortuna will now have access to Booongo’s gamification solutions, which include tournaments and prize drops, as well as the supplier’s soon-to-be-released upgraded jackpots solution.
Improved gaming experience
The strengthened partnership between the two firms aims to improve the gaming experience for PlayFortuna users, who currently have access to Booongo’s best-selling titles, such as Aztec Pyramid Megaways and other premium games.
Sebastian Damian, commercial director at Booongo said: “We’re extremely proud of the marketing tools portfolio we have assembled together at Booongo and delighted to be taking it live with PlayFortuna via a direct integration.
“The direct integration allows us to bring our comprehensive player engagement solution to PlayFortuna customers, while also allowing us to enjoy a much closer relationship with the operator, allowing us both to reap the benefits.”
Revised UI/UX layout
In recent months, Booongo has revised its UI/UX layout as well as its promotional user interface, as well as updated in-game pop-ups and notifications, in order to provide gamers with a smooth experience.
Booongo has a long history of partnerships, with the company recently partnering with Peruvian operator DoradoBet, Flow Gaming, and platform providers Dotworkers and Virtualsoft in the LatAm region, before integrating its entire slots suite with High 5 Casino and sports betting and igaming operator Betmaster.