Betsson Reveals Spearhead Studios And Playtech Collabs

Betsson Group, a major online poker firm, has confirmed a pair of igaming collaborations with EveryMatrix’s Spearhead Studios and Playtech.

The studio’s more than 30-strong content suite will be available through a range of Betsson Group brands, including Betsafe and Casino Euro, under the former.

Ciara Nic Liam, commercial director for gaming at Betsson Group said: “Here at Betsson Group, we are always listening to our customers’ needs and wants.

“Bringing new and fresh casino content to them is a big part of what we do, and I would like to welcome Spearhead Studios to our casino portfolio. Their games are a great addition to our existing collection.”

Strong pipeline of new launches

Book of Souls, Fruits & 777’s, Lara Jones is Cleopatra, and Royal Crown are among the Spearhead Studios titles, with the company claiming to have a “strong pipeline of new launches” in 2021.

Spearhead Studios’ managing director, Mathias Larsson, said: “Everyone in igaming knows who Betsson Group is. They are not only a leading brand across Europe, but also a fun and vibrant company that puts customer service first. 

“I am more than proud to see Spearhead Studios’ games live on their casino. It’s a statement of our commitment to make available high-quality and localised content across many markets.”

Betsson has now formed an agreement with Playtech, which will see Playtech’s live casino offerings made available to Betsson, Betsafe, NordicBet, and EuropeBet customers.

Live casino and table games portfolio

Players will gain access to a live casino and table games portfolio that includes Live Quantum Blackjack, Live Slots, and the recently introduced Adventures Beyond Wonderland as part of the four-year agreement, which follows the introduction of Playtech’s iPoker network through many Betsson Group brands in 2020.

Shimon Akad, Playtech’s chief operating officer, added: “Betsson Group is a highly respected operator within the online gambling industry, and we are very proud to be working with them. 

“Betsson Group already offers an excellent player experience to its significant international audiences and we are confident that Playtech products and innovations will only serve to enhance this experience further. 

“With a continued focus on safer gambling, Playtech’s core strategy is to offer long-term sustainability and innovation for operators and a safe, enjoyable environment for players.”

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.