Via a sponsorship agreement with Brazil’s Fluminense FC, Latin American gaming operator Betmotion has extended its advertising potential in the country.
Under the terms of the agreement, the brand logo of Betmotion will appear prominently as a ‘chest seal’ on the shirts of the Rio de Janeiro-based club.
Exclusive betting page
In addition, for the four-time Brasileirão Serie A champions, the operator has built an exclusive betting page where users can register with a promotional code to gain access to an exclusive bonus upon their first deposit.
Regional sponsorship deals
The 12-month deal follows a series of regional sponsorship deals that have established relationships with Betmotion between Brazilian footballer Cristiane, the Brazilian National Basketball League (NBL), UFC fighter Mackenzie Dern and Beach Volleyball stars Carol Solberg and Maria Elisa.
Angelo Alberoni, Betmotion.com’s Brazilian Manager said: “Brazilian DNA runs through Betmotion and being a partner of one of the giants of national football is a great source of pride.
“We have a mission of promoting sports and our collaboration with Fluminense shows that we are on the right path. There is nothing better than associating our brand with a club full of tradition, a passionate fanbase, history, titles and idols.”
Sustained LatAm development
Throughout a test run in 2020, the operator has sustained its development in Latin America. The business also partners with over 40 manufacturers of games, providing over 3,500 titles in sports betting, bingo, casino and more.
Mário Bittencourt, Fluminense’s President, added: “We continue to seek to expand our brand. This new partnership, with an entertainment company, is the fourth closed within the pandemic. It is another sign of the appreciation of the Fluminense project.”