BetMGM, a sports betting and digital gaming company, has signed Wayne Gretzky, a former National Hockey League (NHL) superstar and four-time Stanley Cup champion, to a multi-year deal as a brand ambassador. He’ll be a part of BetMGM’s hockey and North American marketing departments.
“BetMGM is a terrific company and one at the forefront of the dynamic changes taking place in the sports business,” said Gretzky. “I’m excited to be a part of the company’s continued expansion into new states and territories and to help tell BetMGM’s story.”
‘The Great One’
Gretzky, sometimes known as “The Great One,” is a Hockey Hall of Famer who is widely recognised as the best hockey player of all time, having set or shared 61 NHL records.
He has 2,857 points in 21 seasons with Edmonton, Los Angeles, St. Louis, and the New York Rangers, making him the all-time leader in both goals and assists. In addition, during his illustrious career as the league’s Most Valuable Player, he has earned nine Hart Trophies. No one has achieved more in the league’s history than the Canadian superstar.
Matt Prevost, BetMGM’s Chief Revenue Officer, said: “Wayne is an exceptional talent who transcends the sports world and we’re proud to welcome him to the BetMGM team. As we look toward potential expansion into Canada, and elsewhere throughout the United States, Wayne will bring a unique ability to tell our brand story.”