In a deal that extends an established multi-year relationship between MGM Resorts International and the relocated franchise, BetMGM has become the Las Vegas Raiders’ Official Sports Betting Partner.’
The agreement represents the latest sporting link for the joint venture between MGM and GVC Holdings, following in the footsteps of partnerships concluded in recent weeks alongside the PGA Tour, NASCAR and Detroit Lions.
BetMGM’s CEO Adam Greenblatt said: “We’re thrilled that BetMGM is the first official sports betting partner of The Las Vegas Raiders.
“This new partnership complements what is already a wonderful and rewarding relationship with MGM Resorts and the Raiders and we look forward to introducing Raiders fans to the excitement of sports betting with BetMGM.”
As an official team sports betting partner, BetMGM says it plans to use assets to provide Raiders fans with educational information about the BetMGM app. By visiting any MGM Resorts sportsbook in Las Vegas, sports fans in Nevada can register for the BetMGM app.
Marc Badain, Raiders president said: “We are pleased to add BetMGM to the MGM Resorts partnership portfolio. The addition of BetMGM will open new levels of engagement for Raiders fans and guests of Allegiant Stadium.”
Along with becoming the Raiders franchise ‘s official gaming partner, MGM Resorts is a founding partner of Allegiant Stadium and has prominent branding in the stadium, including in-stadium signage and a west-side VIP entrance.
The venue also includes a private MGM Party that will provide Raiders fans with an exclusive game viewing experience with a premium full-service bar, lounge and stadium seating upgrade. MGM Resorts is also the presenting sponsor of the Raiders’ first-ever regular season game against the New Orleans Saints at Allegiant Stadium on September 21.
MGM Resorts and the Raiders have also partnered on community outreach projects supporting Southern Nevada since their collaboration in January 2020.
Bill Hornbuckle, CEO and president of MGM Resorts, said: “All of us at MGM Resorts are proud to welcome the Raiders and the NFL to Las Vegas. We look forward to providing Raiders fans a world-class sports betting and entertainment experience, both in our BetMGM sportsbooks and digitally, through the BetMGM mobile app.”