ESA Gaming’s EasySwipe portfolio will be integrated into BetConstruct’s aggregation network as part of a new collaboration.
ESA Gaming’s expanding range of lightweight mobile games that have proven effective in building brand loyalty and generating revenue for sportsbook sites will be available to all operators partnering with the online and land-based casino solutions provider.
Swipe-in titles from ESA allow bettors to play casino games inside a sportsbook without interfering with their betting experience. Classic table-based casino games like BlackJack and Roulette, as well as ‘player favourites’ Fruit Staxx and Goal Mine, are among the company’s offerings.
Appeal to sports betting partners
Shuk Manukyan, BetConstruct’s Head of Marketing and Public Relations said: “ESA Gaming’s portfolio adds new and unique content to our aggregation platform that will appeal to our sports betting partners.
“Our aggregation platform features a great mix of innovative and exciting content and by adding ESA’s games, we further strengthen our offering.”
Following a related alliance with a number of operators and aggregation partners in January, ESA Gaming will ‘significantly expand’ its regional presence as a result of the arrangement.
The company made its debut in the Malta gaming industry earlier this month after obtaining a licence from the Malta Gaming Authority (MGA).
Zorica Smallwood, CEO at ESA Gaming said: “BetConstruct offers a premium aggregation platform and work with leading operators across the world and we are thrilled to now add our offering to their impressive casino suite.
“As well as our existing titles, the EasySwipe portfolio will expand with new games this year and we are certain they will be a hit with BetConstruct’s partners and their players alike.”
Global third-party vendors
In addition to proprietary content, BetConstruct’s aggregation site hosts over 8,000 casino games from a variety of global third-party vendors and operates a vast international network of operator partners.
Following a ‘milestone’ deal with Pinnacle Solution, the firm recently signed a five-year contract extension with Partouche Group’s online casino PasinoBet.fr, which runs a variety of casinos throughout North Africa and France.