A collaboration with the Las Vegas Raiders has been secured by Aristocrat Technologies, a subsidiary of Aristocrat Leisure Limited, becoming the latest industry organisation to unveil a link with the relocated NFL franchise.
The agreement recognises Aristocrat as the official affiliate of the Raiders and the home of the team’s Allegiant Stadium, the $1.8 billion domed arena of 65,000 capacity situated adjacent to the Strip.
Aristocrat will have prominent signage in the Raiders’ facility year-round, including in-stadium and in-game branding and naming rights to the Owners East Club, as an official affiliate of the franchise.
The relationship also provides the right to the Aristocrat Club at Allegiant Stadium, an exclusive experience with a premium full-service bar, luxury lounge and upgraded game-view stadium seating.
In addition, with the joint initiative undertaken to encourage both parties to give back to the community, the company will serve as the presenting sponsor of the Raiders 50/50 Raffle.
Hector Fernandez, president of Aristocrat Americas said: “We are thrilled to welcome the Raiders to Las Vegas and to score an exclusive casino gaming supplier partnership with the team.
“Las Vegas is the entertainment capital of the world, and as an exclusive partner to one of the most iconic teams in the NFL, we look forward to providing playful experiences for Raiders fans.”
This new Las Vegas Raiders collaboration follows an agreement signed last year with the San Manuel Band of Mission Indians and the San Manuel Casino tribe, MGM Resorts International and the joint venture of the casino operator BetMGM with GVC Holdings.
Marc Badain Raiders’ president, said of the latest link-up: “The Raiders are excited to welcome Aristocrat Technologies as our newest partner.
“Aristocrat is a great match as evidenced by their innovative technology and commitment to team up with the Raiders in giving back to the community.”
With recent defeats to the Buffalo Bills and New England Patriots following wins over the Caroline Panthers and New Orleans Saints, the Las Vegas Raiders are currently 2-2 in the NFL season.
— Aristocrat Gaming – US (@aristocratslots) October 8, 2020