Sports Information Services (SIS) has moved to improve its commercial development in Spain and Latin America, announcing Angel Calderon’s role as Digital Sales Manager.
Calderon joins SIS’ sales team after a successful 11-year stint at Bolsa Madrid’s gaming company Grupo Codere, where he was a key figure in the company’s B2B business development across Operations, Commercial Sales and New Markets. In his new role as Digital Sales Manager based in Madrid, Calderon will be responsible for driving the growth of SIS’ presence in online and retail Spanish-speaking markets.
Angel Calderon, Digital Sales Manager at SIS, said of his new appointment: “I am thrilled to have joined such a professional and passionate team at SIS and I am thoroughly looking forward to helping to drive our 24/7 betting channels offer to operators in both mature and emerging markets, increasing their betting revenues.”
Sandra McWilliams, Sales Director at SIS, said: “Angel is a welcome addition to our growing Sales team His experience in both American and European horse racing, coupled with significant omnichannel knowledge of the Betting & Gaming sector within Spanish speaking markets, will be invaluable in helping SIS to further broaden its international footprint.”