AGS To Enter Canadian Market After Partnering With Loto-Québec

AGS, based in Las Vegas, has taken the next step in its worldwide expansion strategy by partnering with Loto-Québec to enter the Canadian market for the first time.

The organisation has welcomed Raking Bacon, which AGS describes as the “first of many titles to go live with operators,” in a deal mediated by Scientific Games and the OpenGaming ecosystem.

AGS’s executive vice president of operations, Matt Reback, said: “Launching in Canada is the next step for AGS and our aim to bring our content to the widest audience, and we are thrilled to have Rakin’ Bacon as the first title to go live with Loto-Québec and we are looking forward to seeing our games resonate with Canadian players.”

The fantasy pig-themed game Rakin’ Bacon! is the first game offered with Loto-Québec, and it features the golden pig in a coin-filled chamber with cartoon-like animations for players.

Key component

Acting senior director of products and innovation at Loto-Québec, a long-time OpenGaming partner, Stéphane Martel, said: “This agreement and launch underpins our relationship with Scientific Games and how the OpenGaming platform is a key component in offering a vast array of content to our players.”

Scientific Games’ OpenGaming content aggregation platform, which includes over 3,000 games from a variety of third-party suppliers, as well as the company’s in-house gaming studio, enabled the connection.

Marc Crean, commercial director of Canada and LatAM in digital at Scientific Games added: “We’re pleased to welcome AGS to the OpenGaming ecosystem in Canada and we’re sure their content will be a massive success for Loto-Québec and our other Canadian partners.”

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.